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Healthcare will soon become more patient-friendly and tailored in an attempt to encourage more people to take responsibility for managing their health and as new tools, technology and health information give consumers power to take charge, according to the latest in the HealthCast series of reports on health industry trends published today by PricewaterhouseCoopers’ Health Research Institute. The trend will be reflected in significant healthcare business model changes, regulatory health reforms and realignment of financial incentives over the next five years.

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Costa Rica is fast becoming a main destination for medical tourism, as foreigners seek out professional medical attention at a price lower than in their country of origin. The list of services sought out include elective procedures, as well as specialized surgeries.

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The Medical Tourism Association along with KHIDI announces Dr. Abdullah bin Abdul Aziz Al-Rabeeah, Minister, Health Ministry of Kingdom of Saudi Arabia as a speaker for the upcoming regional conference, the 1st Global Healthcare & Medical Tourism Conference Korea which will take place in Seoul, Korea on April 13th-15th 2010.

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While the government of Pakistan seeks to improve hospital quality in the hope of attracting medical tourists, a leading local expert warns that it may all be in vain.

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RIYADH – Health tourism accounted for over SR800 million out of the total spending by both citizens and expatriates for domestic tourism in 2007, a recent report from the Supreme Plugins 2Commission for Tourism and Antiquities (SCTA) said.

At the same time, foreign tourists spent over SR400 million to undergo treatment in the Kingdom during the period, said the report. Medical tourism is a combination of wellness and health care coupled with leisure and relaxation, which is aimed at rejuvenating a person mentally, physically and emotionally by removing him from his daily routine to a relaxed environment in an exotic location, Gulf News reported Friday.

The SCTA report showed that there are several medical firms and centers to promote medical tourism in the main cities of the Kingdom. These include Prince Sultan City for Humanitarian Services, Dr. Sulaiman Al-Habeeb Center, Kingdom Hospital, Dallah Hospital, Ibn Rushd Hospital, Saudi German Hospital, Qari Medical Center for Blood Diseases and Tumors, Dr Abdul Rahman Baksh Hospitals, and Eid Clinic.

There are several other clinics springing up in various regions of the Kingdom. Abdul Rahman Al-Jassas, SCTA’s executive director for tourism development in the Riyadh region, said that Saudi Arabia is also making giant strides in business and conference tourism.

“Riyadh hosted more than 50 percent of these types of tourism activities Kingdom-wide during the last year,” he said. He attributed this to the quality of the infrastructure facilities in Riyadh for hosting such events, such as large conference halls and exhibition venues.

Al-Jassas said that Riyadh will witness the opening of a number of hotels over the next two years, thus increasing the capacity to accommodate more tourists.

“There will be more participation by the younger generation, especially students and volunteers in event management in Riyadh in future. This will be a big boost for developing their qualities for voluntary work and service to society,” he said.

In another development, SCTA and the Commission for the Promotion of Virtue and Prevention of Vice signed a cooperation agreement for the development of domestic tourism. Under the agreement, both organizations will increase cooperation.

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SEOUL, Jan. 22 (Xinhua) — Park Sook-ja, a 66-year-old South Korean who has lived in the suburbs of New York for 37 years, has always felt insecure when it came to annual medical check-ups at year’s end.

“A simple medical check-up here in the United States is not only terribly expensive but also the service itself isn’t really convenient,” Park said.

It was not until last year that Park realized another option for health screening was available for her in the motherland, when she came across a newspaper advertisement about South Korea’s medical tour packages.

“I sort of remembered hearing about it from people in Los Angeles, but I had no idea it would be that good until actually taking part in the tour package,” Park said. “The South Korean government should push harder for the expansion of the industry,” she added.

Estimated to grow into a 10 billion U.S. dollar industry by 2012, according to consulting firm McKinsey & Company, global medical tourism is quickly becoming a potential gold mine for countries with advanced medical services, and the South Korean government is jump starting its efforts to tap into this lucrative market as well.

Medical tourism is basically regarded as the whole process of traveling abroad in order to get medical care, be it a regular check-up, cosmetic surgery, breast implants, or dental work.

In fact, South Korea lately has been seeing a burgeoning market in its health tourism industry, prompted by the government’s new law last year permitting domestic hospitals to serve foreigners with less restriction, causing a slew of new services and related groups to emerge.

For example, the Samsung Medical Center in Seoul has launched the “International CEO Health Program” last week, a luxury medical check-up program designed for high-end customers from overseas markets, while the Jaseng Hospital of Oriental Medicine recently opened a totally separate building only to serve foreign visitors.

Hospitals in Seoul’s posh Gangnam area have also initiated a medical tour association aimed at promoting its high-end services through overseas road shows and participation of medical conferences abroad.

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Malaysia serves as an excellent example of the growth of medical tourism.

Medical , as well as dental tourism , was only instituted formally in the medical community with legislation and guidelines in 1999. Since that time Medical Tourism has taken off as an industry in Malaysia both as medical and health tourism. The contributions to the Malaysian economy have been substantial. In the fiscal year 2006 a count total of close to 300,ooo tourists and gross revenue of 32.8 million dollars was achieved.

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Asking what is the best choice for medical tourism and medical travel is similar to asking ten people what is the best flavour of ice cream .  Some of course is personal presence and preference / preferences .  Other considerations are budget , location , time available to travel.  Next is what is the procedure – some countries and hospitals / medical clinics / facilitates may be better suited or have more expertise , or chosen expertise in a given area of medicine and procedures.

As with most things in life – there is no one best answer .

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